Project

Virtual Career Day

TL;DR?

My Role: Art Director/Designer
Client: ExploreLearning
My scope of work: Campaign design, landing pages, emails, social ads, and videos.

This project was launched in the Spring of 2021 during the pandemic to give teachers an alternative to an in-person virtual career day. It was very successful, and teachers have asked for the career videos to become part of the products.

presenters from Virtual Career Day promo
science landing page for Virtual Career Day
ExploreLearning Virtual Career Day promotion

This project was launched in the Spring of 2021 at the end of the second school year during the pandemic to give teachers an alternative to an in-person virtual career day. Since some schools were back and some were remote, our team envisioned a virtual career day that could deliver the experience anywhere.

Videos

We reached out to STEM professionals and had around 20 volunteer submissions who each created a video recoring from our questionaire. I created the opening and closing sequences as well as editing all the videos.

 

Design

I designed everything for this campaign including the landing pages, emails, downloadables, and ads.

a view of all the additional teaching resources as part of the sign up for virtual career day

  • Client

    Learning A-Z
  • Designer/Art Director

    Casey Chafouleas
  • Video Production

    Casey Chafouleas
  • Copywriting
    Jennifer Corujo Marshele Sherrer